The SlickMaster's Files: Lenovo names Solenn Heusaff and Nico Bolzico the brand ambassadors for Yoga For All of Us campaign

Wednesday, March 17, 2021

Lenovo names Solenn Heusaff and Nico Bolzico the brand ambassadors for Yoga For All of Us campaign

03/13/2021 07:11:19 PM

Lenovo has teamed up with the dynamic couple of Solenn Heusaff and Nico Bolzico; making them the new brand ambassadors for the Yoga Brand of this global tech and innovation leader.

“Lenovo’s Yoga For All of Us campaign celebrates people’s uniqueness and how this particular line of our devices is designed to easily adapt to any situation and fit the users’ needs. Solenn and Nico are stylish, ambitious, and inventive, and these are qualities and principles that we integrate within our Yoga devices. With this project, we hope to inspire fans and customers to be as bold and unapologetic in their pursuit of excellence,” said Michael Ngan, Lenovo Philippines President and General Manager.

Known for their quirky personas and thriving careers both within and outside entertainment, the duo embodies the uncompromising flexibility and performance of Yoga notebooks that cater to practically every kind of personality or profession. The announcement fits the company's Yoga campaign wherein it highlights humanity’s unique traits – both the positive and the negative – and pairs them with Yoga’s innovative technology to allow people to perform to their fullest potential; making each device live up to its namesake “For All of Us” as a result.

With the campaign now underway, people can follow the journey of these multi-facet partners as they go through their vibrant and always-on lives with their Yoga notebooks in hand.

“I love how authentic and different Lenovo’s Yoga For All of Us campaign is as it’s not afraid to celebrate both our feats and flaws as humans. I love taking care of things for my family, but I also make mistakes, having to juggle a lot of things in being a mother and with my career. It’s the same with Nico as well. However, making mistakes is just normal and it’s in these moments that we learn and grow. I love how Lenovo focuses on that and we’re grateful for the opportunity to inspire others as our genuine and true selves,” said Solenn.

For his part, Nico relishes the opportunity to show parts of his daily routine that he hasn’t shared yet. “I am excited to be part of this campaign. It sends a really strong message that mistakes are only temporary setbacks that we can build on. Being in the spotlight, people tend to think we’re living a perfect life but we’re not. There’s a lot of hard work behind the scenes, and I’m excited to see how my Yoga device will help me be better. I’ll be able to share more of my experiences in business and home life, the challenges that I face daily, and how I overcome them with the help of my family and peers, and now with technology as well.”

Matching Solenn and Nico’s energy and flexibility are two of the most versatile Yoga notebooks in the lineup – the Yoga Slim 7i Carbon and the Yoga 9i. The Yoga Slim 7i Carbon’s featherweight body and long-lasting battery life can assist Solenn in home and career tasks, ranging from her art, music, and writing to, most importantly, family needs. The Yoga 9i, on the other hand, allows Nico more opportunities for his businesses through its touch-screen In-Plane Switching (IPS) display with Integrated Pen, two Thunderbolt 4 Type-C ports for a seamless connection, and up to 17 hours of battery use. Both devices also feature Intel’s powerful 11th-generation processors that provide uncompromising performance and contain several useful smart features for home and work.

Aside from their robust features, the Yoga Slim 7i Carbon and Yoga 9i come with Lenovo’s 3-Year Premium Care warranty solution that provides an advanced and tailored level of care capable of reducing downtime and increasing efficiency. Its services, such as a 24x7 direct hotline to technicians and On-Site Repair, can help remove delays for people with vibrant lifestyles like Solenn and Nico, allowing them to do more with Yoga devices no matter how they use them.

Meanwhile, those interested to purchase select Lenovo Yoga products may avail themselves of tons of freebies through their sale campaign. Available from 10 to 31 March 2021, the Yoga for All promo enables anyone to buy participating Yoga devices, along with select Lenovo IdeaPad, IdeaCentre, and Smart tablets which can get up to PHP 70,050 worth of bundled freebies from Lenovo and premium lifestyle brand Herschel. Terms and conditions apply. For the full mechanics, visit lenovophpromos.com. Per DTI Fair Trade Permit No. FTEB-115313 series of 2021. See which Lenovo Yoga device is for you by visiting the Lenovo Yoga website or the official Facebook page.