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Friday, September 03, 2021

Social U brings out the live music concert on schools the virtual way

08/28/2021 07:37:48 PM

As live music events became part of university or college life, Island Records Philippines has recently staged a virtual concert for youngsters who can still have fun and get together behind their computer screens.

Social U was made because IRP believes in the importance of music in bringing back the best moments of our youth that happened in school.  This initiative prompts the label to bring this moment back through a series of virtual concerts across four universities in the country. The event aims to break out of the two-dimensional screen through virtual campus tours made more memorable and exciting with music for students who can only wish to be in school with friends.

The two-hour concert will be happening inside a virtual campus where every student of the respective school is invited to. The tour will host different brand games and activities that students can freely enjoy. On top of these, OPM artists and other homegrown acts and students will bring the live feel through the virtual concert.

On top of that, the virtual school tour also aims to be an avenue for getting to know one another and creating strong peer relationships among students. Especially with the opening of a new academic year amidst a pandemic, this September, Island Records Philippines wishes to build a sense of community that is important not only as support for their academic endeavors but also as a solid footing towards creating more enormous impacts in society.

In cooperation with youth organization We The Youth Vote, the initiative also aims to be a stage that highlights the value of everyone's right to vote, especially with the nearing deadline for voter registration. The partnership aims to educate students about their suffrage and at the same time impart the bigness of the role of every Filipino youth in the upcoming elections.

Social U's virtual school tour will be running in four universities, including Far Eastern University, De La Salle University, Polytechnic University of the Philippines, and the University of the East.

Social U had its first stop for the students of Far Eastern University last 27 August 2021, with Autotelic, Zack Tabudlo, Leanne and Naara, Over October, Dia Mate and Elise Huang are on the line-up for FEU's virtual crowd performing. Also, FEU's very own IABF Powerband, 1st runner up of Sayawit 2020's Battle of the Bands, joined in the musical experience.

The next stop will be in De La Salle University on 3 September 2021, with Cheats, Juan Karlos, Zack Tabudlo, Fern., Elise Huang, and Dia Mate joining the virtual concert. Then, on 25 September, Social U will arrive at Polytechnic University of the Philippines together with Allison Shore, Juan Karlos, Zack Tabudlo, Over October, One Click Straight, and Scye.

Lastly, the final leg for Social U would be for the students of the University of the East, happening on 27 September 2021, featuring performances by Arthur Nery, Juan Karlos, Zack Tabudlo, Fern., One Click Straight, and Autotelic.

Social U A Virtual Concert is made possible by Island Records Philippines and Universal Music Group For Brands, co-presented by FoodPanda, Globe Prepaid, and Globe At Home Prepaid WiFi, and is in cooperation with We The Youth Vote Philippines.

Being physically together may not be possible, but Island Records Philippines and its partner brands and organizations believe that music still holds power to make the hearts of Filipino students stay connected. The youth can become one—from concert sing-alongs to moving towards a greater goal for the country's future.

Check out Social U's Facebook page for more information.

Author: slickmaster | © 2021 The SlickMaster's Files

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