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Saturday, March 26, 2022

Newsletter: Clara Benin navigates her journey towards healing on the music video of “blink”

[THIS IS A PRESS RELEASE] 


Filipino singer-songwriter Clara Benin returns with the visual accompaniment to her new single “blink.”

Heavily inspired by Michel Gondry’s romantic sci-fi film, Eternal Sunshine of the Spotless Mind, the music video finds the folk-pop phenom waking up in bed on a distant shoreline of a beach, while navigating her journey towards healing and self-preservation.


The ethereal clip is directed by Josh Elefan, a close friend and frequent collaborator of Benin. “We actually came up with the concept together,” said the 28-year-old multi-talented artist. “This video is so personal to the both of us.”

A month ahead of the International Women’s Day, Clara Benin was featured on a giant billboard at Times Square in New York for Spotify’s EQUAL campaign, a global movement which serves as an initiative of the streaming platform to amplify the work of outstanding women and gender-nonconforming musicians.

Having amassed more than 40 million streams on Spotify alone, Clara Benin is the first Filipino signed under Sony Music’s OFFMUTE— a Southeast Asian record label that’s entirely dedicated to giving artists a voice, an audience, and an opportunity for cross-collaboration within the region.

The Parallel Universe singer-songwriter is currently working on a couple more singles in the coming months.

Check out Clara Benin’s “blink” on all digital music platforms via OFFMUTE. Watch the music video here.

[END OF PRESS RELEASE]

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